mercboiuk
MB Enthusiast
Either site still has the bloody annoying "Website Opinion" pop-up come up on nearly every page though!
I've completed it once, GO AWAY!
Darren
I've completed it once, GO AWAY!
Darren
Same here, I keep getting that b****y opinion box on every page I click on.
As for the new website. What a huge waste of money and it looks like very childish like something Nickelodeon would produce for their average aged viewer. I also find the new site clumsier to use and the each listing is too large so that you have to scroll much more to see the complete list.
Thankfully they've kept the old site running which I'm still using.
Either site still has the bloody annoying "Website Opinion" pop-up come up on nearly every page though!
I've completed it once, GO AWAY!
Darren
I've completed it a couple of times and made the same point. The new site is utter crap. If it ain't broke......... Now leave me alone to fantasty car buy.
mercboiuk
MB Enthusiast
Funny you say this, as this was exactly (almost word for word) what I told them in their feedback questionaire!
Darren
trando
Active Member
Autotrader built and launched their new site for lots of very good reasons (can't go into them here) and of course all design is subjective...
The reason why some people are still getting served the old site is that on occasions when traffic levels are high or as part of some other testing process, the old site is used.
I also agree that the survey module is a pain up the a**e but it's likely that that particular method of getting cutomer feedback (as a pop under) will end soon.
The reason why some people are still getting served the old site is that on occasions when traffic levels are high or as part of some other testing process, the old site is used.
I also agree that the survey module is a pain up the a**e but it's likely that that particular method of getting cutomer feedback (as a pop under) will end soon.
Vlad
MB Enthusiast
Nasco12
Active Member
Yes, I'm struggling to think of a good reason. Bad reasons (being trendy, giving design staff something to do) I can think of aplenty. But good reasons?
Upgrading the database/hardware? But no reason to change the design.
Compatibility with Google Chrome or some other browser? Unlikely.
Some new web standard? No reason for the redesign.
Upgrading the database/hardware? But no reason to change the design.
Compatibility with Google Chrome or some other browser? Unlikely.
Some new web standard? No reason for the redesign.
bolide
MB Enthusiast
Gossip: Autotrader owns the web design company that did the redesign so there's a real problem with rejecting it
All design may be subjective but I am 100% sure that proper testing would have revealed that the new site was less efficient (and therefore, by any useful metric, worse) than the old one
Nick Froome
Sp!ke
Administrator
I have to agree with Nick here, I've yet to hear anyone speak of the new site favourably.
I too have heard of the debacle behind the design changes and quite clearly the lunatics are running the asylum over there.
[actually I'm not sure if there was any design as such, the site looks more like an accident]
I too have heard of the debacle behind the design changes and quite clearly the lunatics are running the asylum over there.
[actually I'm not sure if there was any design as such, the site looks more like an accident]
We have to assume that the redesign was a decision from their marketing dept who had identified it as needing doing. They probably put a business case together to fund the revamp and obtained the funding for it. If they've got their heads on properly, their own feedback should identify it as having been a waste of time and money. Maybe it was the brainchild of their latest marketing hotshot aiming to make his mark on the company. It was probably a big risk for them to do it, in which case the old phrase 'evolution not revolution' would have been appropriate(especially if you say it in an American drawl!).
trando
Active Member
Come on you guys...... he's right...
I had a meeting with them last month.
They know its a disaster and have made a lot of steps backwards... i.e. put in the old search functions just with the new look.
They are re doing it all..
They know its a disaster and have made a lot of steps backwards... i.e. put in the old search functions just with the new look.
They are re doing it all..
cheffy
Active Member
I agree with majority here - its utter crap ! I just been on there before coming on here strangely enough, and its painfully slow, I've filled out thier poll 2 or 3 times, hoping 1000's would do same and they might revert back to old site' I used to do quite a bit of "fantasy buying" (on old site) now they have taken my fun away - so autotrader - either fix new one or just go back to the old one - which was not broken !!!
smillion
Active Member
- Joined
- May 8, 2006
- Messages
- 904
- Car
- CLS350 CDI sport
I understood (perhaps wrongly) that the new site was more to do with functionality for dealer/trade advertisers with bells and whistles for being able to link to homepages and upload ads. Even if true, its a shame they messed around with the functionality from the users viewpoint....
davidjpowell
MB Enthusiast
I think I'm missing something. I can't tell the difference between the functionality on the site - I had the impression that it looks different, but works the same, albeit ads keep getting stuck in the middle of the search results.
Maybe they forgot who ultimately pays for it in the end, and that its car buyers like us, and therefore the website users, who foot the bill.
Last edited:
