Best Car Advertising Option?

Discussion in 'MBClub Polls' started by drsingh, Feb 18, 2012.

What is the best car advertising option?

  1. Autotrader

    63 vote(s)
    53.8%
  2. EBAY

    50 vote(s)
    42.7%
  3. Pistonheads

    23 vote(s)
    19.7%
  4. Owners Club

    11 vote(s)
    9.4%
  5. On the road with an advert in the window

    3 vote(s)
    2.6%
  6. Other

    9 vote(s)
    7.7%
Multiple votes are allowed.
  1. drsingh

    drsingh Member

    Messages:
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    Feb 8, 2012
    Car:
    Mercedes Benz E320CDi 05-reg
    What is the best medium to advertise your car?

    Best in terms of price, potential customer base, success rate etc
     
    Last edited: Feb 18, 2012
  2. finisterre

    finisterre Hardcore MB Enthusiast

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    sorry but I answered as a buyer
    and I find autotrader the most readily searchable.
     
    Rorywquin likes this.
  3. John

    John MB Club Veteran

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    I wish.
    It is quite expensive in recent times, compared to what it used to be, but I got hardly any interested on my previous Saab until I put it in Autotrader.
     
  4. drdolittle

    drdolittle Member

    Messages:
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    Location:
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    Car:
    Jaguar XF 3.0 Diesel S, Mercedes Benz C-Class Sport 58-reg
    I recently sold my car through Autotrader. I also advertised it in the Classifieds section of this site. Autotrader generated 8 calls with the first guy who came to view the car buying the car within 2 days of his initial call. Whereas this site only generated 1 interested person. However, I did submit much much better photos for the Autotrader advert.

    Although Autotrader is very expensive compared to other options, I think it is still the first point of call for most people searching for a new car.

    I am surprised that no one has been able to put together a real competitor to Autotrader.
     
  5. SPX

    SPX MB Club Veteran

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    That one
    eBay absolutely dwarfs Auto Trader, IME.

    If you are buying a £10k motor, wouldn't you like to see the previous transactions of that seller? Just to give a bit of piece of mind?
     
    1 person likes this.
  6. Bobby Dazzler

    Bobby Dazzler MB Club Veteran

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    +1

    Also, the amount of space for text and flexibility to format gives the seller/owner a chance to show another side of themself which you might not see in the Autotrader.
     
  7. John

    John MB Club Veteran

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    I wish.
    Good points actually. I think what put me off eBay at first was the auction-only style adverts.

    As they have since introduced classifieds, I'd consider that now...
     
  8. christopherwk

    christopherwk Hardcore MB Enthusiast

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    Car:
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    Most enquirys I had when I sold a van, motorbike and my previous car (in my avatar), where from eBay and Autotrader.

    When I sold my motorbike I put an advert for it in my car window, too, had one enquiry.

    You could also have Gumtree (a classified listings site, owned by eBay) as an option too, I guess it would come under "other" anyway.
     
  9. drdolittle

    drdolittle Member

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    London
    Car:
    Jaguar XF 3.0 Diesel S, Mercedes Benz C-Class Sport 58-reg
    IME Gumtree is superb for any car under £4k max. Anything over £6k does not generate much interest if any.
     
  10. Red C220

    Red C220 Hardcore MB Enthusiast

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    We sold my Father in Laws Pug in Ebay last month, listed at 7pm on a Sunday, sold 5 hours later.

    For low value vehicles it's the way to go.
     
  11. SilverSaloon

    SilverSaloon MB Club Veteran

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    Car:
    1994 W124 E300D Estate, 1985 R107 280SL
    I only ever use eBay now since i liested both my 7 series and my CLK in autotrader several years ago all I got was scammers trying to ask me to ship it abroad and they pay me twice the value of the car.

    ebay is the best route and gives the best advert (if you list it correctly and write it well laid out with nice colours, font, photos etc). nice, clear easy to view advert is always best with lots of nice photos. Cant be beaten.
     
  12. John

    John MB Club Veteran

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    I wish.
    Depends on the car. My very cheap Saab got nothing on GT.
     
  13. effbee584

    effbee584 Hardcore MB Enthusiast

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    Find out its REAL value, not what you would like for it. This takes a bit of research. Factor in the hassle of a private sale, with test drives and insurance cover, the outrageous advertising costs and sometimes its best to just trade it in.

    I favour eBay, have bought and sold cars on eBay, as long as the listing is accurate and the asking price appropriate, it might sell. Remember that on eBay, its actually sold when the buyer pays, perhaps before they see the car. So best to be honest and give the buyer a right to call off the deal if the vehicle is not as described. Worked for me several times but 'buyer beware' has never been more apt; no comeback on a private sale.
     
  14. seven

    seven Hardcore MB Enthusiast

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    Transporter Kombi
    Put my car on Autotrader and have only had one call in 12 days and thats even after reducing it.Ok maybe if i sold cars for a living then maybe i could make a great ad but i dont think its too bad.Bad time of year to sell cars maybe? But then i guess the right car at the right price will always sell.
     
  15. SPX

    SPX MB Club Veteran

    Messages:
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    Joined:
    Aug 29, 2010
    Location:
    Ap Norf
    Car:
    That one
    Have you got a link to your advert?
     
  16. seven

    seven Hardcore MB Enthusiast

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  17. SPX

    SPX MB Club Veteran

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    That one
    Nothing stands out as being bad and your price seems fair, you'd probably get about £11,500 as a trade-in.
     
  18. seven

    seven Hardcore MB Enthusiast

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    Transporter Kombi
    Thanks for the vote of confidence!!
     
  19. Satch

    Satch Hardcore MB Enthusiast

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    S211 E320Cdi Avantgarde Estate & Toyota Land Cruiser
    Most of my cars get sold on to friends or relatives! (except the duff ones of course....)

    Tried Autotrader once and whilst it did shift annoyed by a couple of would be scammers and time wasters. Grrrr!

    Also Autotrader profits keep The Guardian afloat, something I resent deeply.
     
  20. John

    John MB Club Veteran

    Messages:
    11,906
    Joined:
    Mar 3, 2011
    Location:
    Daan Saaf
    Car:
    I wish.
    I never knew that...
     

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