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There's an article about MB's new online showroom in Automotive Management. Here's a quote:
Mercedes-Benz Cars UK sales director, Rachael Thompson, said: “In the digital world, the online showroom is a hugely important part of the changing customer journey.
“We want to make it as simple as possible for a customer to research and choose their Mercedes-Benz.”
The full article:
Consumer-facing Mercedes-Benz 'online car showroom' app goes live
Well she’s failed on that point...