nick mercedes
MB Enthusiast
"WHEN it was announced the Olympic Torch would pass through Oxford, it was hoped the city would see a huge boost in business.
But traders hoping to make the most of a costly pitch at the official South Park event have accused organisers of squeezing the life out of it. According to stringent rules, anyone with a stall – which cost up to £1,050 – at the event on July 9 will have to cover up any names or branding promoting their product.
The rules, set out by the London Organising Committee of the Olympic Game (LOCOG), state that: “Traders who are food vendors must cover up or have no visible brand names, logos or trademarks on display while trading at the event."
"“This includes (but is not limited to) the trader’s stall, vehicle, signage and all related equipment.
“Food products should be sold in non-branded packaging.”
Traders can also only sell soft drinks that are sold exclusively from the Coca-Cola product range, including bottled water, and are banned from ‘promotional or marketing activity’ that claim an association with the Olympic Torch Relay or Games."
Brands ban at Olympic torch event 'ridiculous' say traders (From The Oxford Times)
But traders hoping to make the most of a costly pitch at the official South Park event have accused organisers of squeezing the life out of it. According to stringent rules, anyone with a stall – which cost up to £1,050 – at the event on July 9 will have to cover up any names or branding promoting their product.
The rules, set out by the London Organising Committee of the Olympic Game (LOCOG), state that: “Traders who are food vendors must cover up or have no visible brand names, logos or trademarks on display while trading at the event."
"“This includes (but is not limited to) the trader’s stall, vehicle, signage and all related equipment.
“Food products should be sold in non-branded packaging.”
Traders can also only sell soft drinks that are sold exclusively from the Coca-Cola product range, including bottled water, and are banned from ‘promotional or marketing activity’ that claim an association with the Olympic Torch Relay or Games."
Brands ban at Olympic torch event 'ridiculous' say traders (From The Oxford Times)