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I've heard it said many times over the years that brand name items and 'own brand' items are the same stuff, just in a different wrapper.
Of course there are only so many businesses out there who can make - or will make - a particular type of product, so you might expect them to come out of the same gates, but just how different are they?
We tend to do our shopping in Waitrose, but if I have to grab a few things after work I stop off at Morissions, Asda or Tesco as they're all on my way home whereas Waitrose isn't.
I've been curious how much difference there is between own brand items and I noticed that all three sell a fabric conditioner that appears to be the same form any of the three supermarkets: bottle, cap, instructions, colour, smell...
So I bought one from each store. The ingredients appear to be the same, and they wash equally well, so what do you reckon - just a different label or so similar because that's what customers want?
Of course there are only so many businesses out there who can make - or will make - a particular type of product, so you might expect them to come out of the same gates, but just how different are they?
We tend to do our shopping in Waitrose, but if I have to grab a few things after work I stop off at Morissions, Asda or Tesco as they're all on my way home whereas Waitrose isn't.
I've been curious how much difference there is between own brand items and I noticed that all three sell a fabric conditioner that appears to be the same form any of the three supermarkets: bottle, cap, instructions, colour, smell...
So I bought one from each store. The ingredients appear to be the same, and they wash equally well, so what do you reckon - just a different label or so similar because that's what customers want?