I'm not a fan of wearing a car branded item. The only one I ever purchased was a BMW leather jacket. However the BMW "branding" was a tiny little metal BMW badge ) about 12mm across and where it is placed is subtle. Jacket is about 30 years old. I've been given quite a few branded caps and just give them away. Feels like showing off to me.Mmmm, so does that mean, never wear anything at all, that's branded.