What actally is an AMG Performance Center?

Discussion in 'AMG Lounge' started by mark44, May 28, 2017.

  1. mark44

    mark44 Hardcore MB Enthusiast

    Messages:
    239
    Joined:
    Aug 28, 2016
    Car:
    C63 Estate Edition 507
    Hi,

    Could someone please clarify for me whether this is purely a sales related dealer credential, or if there are any other after sales benefits to owners?

    Thanks
     
  2. Trickythemerc

    Trickythemerc Hardcore MB Enthusiast

    Messages:
    924
    Joined:
    Feb 1, 2015
    Location:
    South Manchester
    Car:
    CLK 220 CDI Sport 2009
    Probably a cross between a hospital and a builders yard, depending on which day you are there. Never been near one and have no intention of changing that status.
     
  3. MarkACLS

    MarkACLS Hardcore MB Enthusiast

    Messages:
    208
    Joined:
    Mar 12, 2017
    Location:
    South Lanarkshire - UK
    Car:
    2014 W212 E63 AMG 5.5 BiTurbo
    It's a special part / corner of the showroom dedicated to showcasing / promoting / selecting real AMG specific vehicles.

    In the case of the centre I use at Newbridge Edinburgh, they regularly sell GT coupes / Black series etc and previous to that SLS, and even the really rare SLR roadsters when new. So their workshop is very used to working on AMG vehicles. The service director told me that one of their guys has had specific AMG training, which I think he said happens at Brooklands.

    Sent from my SM-G950F using Tapatalk
     
  4. whitenemesis

    whitenemesis MB Club Veteran

    Messages:
    15,611
    Joined:
    May 7, 2007
    Car:
    Lexus RC300h F-Sport 2016
    "AMG has established over 400 AMG Performance Centers across the globe – so that you can discover the superior quality of the AMG brand for yourself. Visitors can expect breathtakingly designed showrooms, professional service from skilled AMG experts, and a host of unforgettable live events"

    Mercedes-AMG

    "Service, expertise and brand experience – the three pillars of the AMG Performance Centre.

    A first-class service quality and a highly personalised service is offered by AMG. In order to guarantee customers the AMG brand promise – Driving Performance – in every phase of customer relations, AMG is now established in 24 countries around the world."
     
  5. Steveml63

    Steveml63 Hardcore MB Enthusiast

    Messages:
    1,010
    Joined:
    Jun 6, 2015
    Location:
    Sunny Abu Dhabi
    Car:
    ML63 AMG
    Hi,
    It's a place to extract more money from customers!
    Cheers
    Steve
     
  6. Petrol Pete

    Petrol Pete Hardcore MB Enthusiast

    Messages:
    2,613
    Joined:
    Nov 11, 2016
    Location:
    Petrol stations ...everywhere
    Car:
    C55 AMG Wagon
    "400 AMG performance centres across the globe.." Now if that number was 40 instead of 400 it might mean something more exclusive.

    Just a marketing ploy, like almost every second new Mercedes Benz you see on the road today has an AMG badge on it somewhere , with BMW its an 'M' with VW it's and 'R' and so it goes....
     
  7. JBD

    JBD Hardcore MB Enthusiast

    Messages:
    2,171
    Joined:
    Apr 8, 2015
    Location:
    Norfolk
    Car:
    W205 C Class and ND MX5 Sport Recaro
    We're an AMG performance centre. It means we have to have a trained AMG specialist in sales and also in the workshop, it's not just a title.


    Sent from my iPhone using Tapatalk
     
    1 person likes this.
  8. Jrattan

    Jrattan Hardcore MB Enthusiast

    Messages:
    216
    Joined:
    Mar 27, 2017
    Car:
    C63 W204
    Maybe Mercedes should forget the AMGs and AMGcentre and we can all drive 220d's?!
    It must be working and there are AMG master techs that exist so it's more than just marketing.
     
  9. OP
    OP
    mark44

    mark44 Hardcore MB Enthusiast

    Messages:
    239
    Joined:
    Aug 28, 2016
    Car:
    C63 Estate Edition 507
    Thanks - that's what I thought
     

Share This Page

  1. This site uses cookies to help personalise content, tailor your experience and to keep you logged in if you register.
    By continuing to use this site, you are consenting to our use of cookies.