Because all people who are passionate (or extreme) about a particular topic - whether for or against - tend to use language which reflects the importance of the topic to them.
Itās only seen as dramatic by those who donāt share the same passion or extreme views on the topic. Those with the same beliefs wonāt see it as being dramatic.
Itās seen as most being most dramatic by those at the opposing end of the spectrum, and less so by the silent (or relatively quieter) majority, ie everyone else.
Emotive topics polarise opinion and lead to the most extreme views being shared with with ādramaticā arguments, and an equal and opposite ādramaticā reaction.
In recent years weāve had quite a few emotive topics in the mainstream, with Brexit, COVID-19, economic uncertainty, environmental concerns, amongst others.