Is it something to do with location, where you frequent, what you use it for, I wonder?
There is a big difference between need and want too. Who among us hasn't substituted need for want when justifying a purchase to their other half, themselves or a friend?
Let us not forget that there are many people who can afford to spend many tens or hundreds of thousands on what is in effect is a toy, an occasionally used plaything. These people buy these cars because they want it (and can afford it). Nothing wrong with that, of course.
If you talk to any vehicle enthusiast, in their perfect world with a lottery win behind them, they always have a 'garage of lust', that perfect vehicle line up, one for every occasion that will satisfy their every desire, need and want.
It's personal, this car/vehicle want/need thing
I would never have a convertible, for example. Don't see the point. Noisy, smelly, not very secure etc. I live in a place where security is everything and I need it to have a buffer from traffic noise, fumes and people in general to keep my sanity. And even if I was driving on lovely country lanes, if it was even remotely nice, I would have the aircon set just so.