MikeInWimbledon
Hardcore MB Enthusiast
- Joined
- Nov 8, 2014
- Messages
- 13,223
- Car
- (Ex S211 E500, W212 E500, C216, S212 E500, W211 E500 5.5, W221 S500, S211 E500, SL500, S500, E55)
That's a naive view of the Taycan and of the economics of China.A Chinese copy of the Porsche Taycan priced at launch as a loss leader. Ripping other people off is something to celebrate?
If the Taycan, which hasn't been a success, is so easy to copy and undercut, why haven't other European and North American manufacturers already done it? It's more than five years since I saw them coming out of the new Tacan building in Stuttgart, so the tech must have been visible for more than a decade.
It's naive to say that the Chinese are ripping off Nokia and selling smartphones as a loss leader. The whole industry from phones to cars is more agile, more proactive, and faster to adapt than the West.
$30k local prices is a lot of money in a country where an ordinary EV is $15k
Will it be as good as a Taycan ? Obviously not. But will it be good enough for its target market? Certainly.
How many very bright young people do you know that have decided to work in car manufacture, rather than other stuff? I only know two, at JLR. Clever kids head off in other directions: from optics to materials, from bean counting to law, and we pay that price.